Tag Archives: advertising

THE CUTTING EDGE – YouTube Adds Video-Targeting Tool

YouTube’s addition of a Video Targeting tool will make it easier for advertisers to run integrated, targeted and measurable campaigns online. Take a look at the new Video Targeting tool here http://google.com/videotargeting/aw/browseContents?pli=1 Video Targeting will give advertisers more control over … Read more →

Squeeze More Knowledge Out of Google’s Content Placement Reports

For Content Network advertisers, placement reports were a God-send when they were first released, finally providing visibility into where Google was placing your ads. Since then, they’ve added some awesome site-exclusion capabilities, allowing you to block your ads from showing … Read more →