Tag Archives: adwords
Avoiding The Google Slap Cont’d – Powerful New Campaign Insights Come To Light
09.29.10
Attention class! Avoiding The Dreaded Google Slap is back in session. Things have gotten a couple of levels more advanced since the last time we spoke. So what’s on the curriculum for this round? We can tell you that some … Read more
Brand New Video! The Dreaded Google Slap (And How To Avoid It)
08.31.10
The Dreaded Google Slap. No affiliate ever wants to hear that oh-so infamous term. Unfortunately, if you don’t protect yourself against it, you won’t have a choice. Google’s increasingly stringent policies are forcing affiliates to change the way they do … Read more
EU Court Ruling Allows Advertisers To Bid On Trademark Keywords
07.09.10
A recent European court ruling concerning advertisers using competitor’s trademark keywords in Google AdWords will have far reaching implications for online advertising, and by extension affiliate marketing. The EU Court of Justice (Europe’s highest legal authority) ruled that companies using … Read more
The True Value Of Article Content on AdWords
01.13.10When the first Google quality slaps started going out back in July 2006, affiliates quickly caught on to the fact that adding article content to their domain and linking to it via a “resources” link or similar at the bottom … Read more
The ROI of PPC
12.09.09Summary of the Presentation made by Bobbi Leach at Affiliate Convention December 3, 2009. In case you missed it, or want the notes to look at, here’s a summary of the presentation RevenueWire’s General Manager, Bobbi Leach, made at this … Read more
The Road to PPC Success
11.04.09Doing PPC the right way requires an intricate blend of knowledge and skill. Success will depend largely on developing and perfecting your methods through testing and hands-on experience with the different elements of a PPC campaign. So before you put … Read more
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