If you don’t regularly read the ballers in suits over at ReveNews, you should probably start. They’ve got a pretty rock solid lineup of regular staff writers who ink out the latest thoughts and trends on the e-commerce and affiliate … Read more
YouTube’s addition of a Video Targeting tool will make it easier for advertisers to run integrated, targeted and measurable campaigns online. Take a look at the new Video Targeting tool here http://google.com/videotargeting/aw/browseContents?pli=1 Video Targeting will give advertisers more control over … Read more
This dynamite new tool could change how you leverage your Social Media for marketing purposes. It’s called ad.iy and it allows you to analyze your audience on your Twitter account. Cool right! Currently the service offers the following analytics: % … Read more
Measuring ROI on your Social Media channels can definitely be tricky, especially if you define the actual “return” on a social media activity in terms of direct sales. The truth is that it’s very rare to see a “click-to-buy” initiated … Read more
Ok. So on the one hand you’ve got Social Media – blogs, Twitter, Facebook, LinkedIn, Digg, StumbleUpon, etc. – and on the other hand you’ve got Search Engine Optimization. The question is, how do they go together? The relationship between … Read more